4TH International Congress on Technology - Engineering & SCIENCE - Kuala Lumpur - Malaysia (2017-08-05)

Culture And External Factors On The Innovativeness Of Shipbuilding Companies In Sarawak: Moderating Role Of Company Resources
In examining the influence of organizational culture and external factors on the innovativeness moderated by company resources among the shipbuilding companies operating in Sarawak Malaysia, we draw a theoretical perspective to develop hypotheses that propose the culture and external factors of companies do influence innovativeness among the shipbuilding companies in Sarawak. Thus, this paper examines the moderating role of company resources on the influence of organizational culture and external factors on the innovativeness among the shipbuilding companies operating in Sarawak Malaysia. We used the simple random sampling to collect data from shipbuilding companies in Sarawak. We received 41 valid questionnaires out of 65 questionnaires distributed, yielding 63% response rate. We used PLS SEM to test the direct and moderating effect among the variables. Company culture and external factors showed a significant relationship with innovativeness among the shipbuilding companies. In addition, company resources moderates the relationships between culture and innovativeness. The findings from this study suggest that to enhance the innovativeness among the shipbuilding companies operating in Sarawak, managers and chief executives need to seriously consider all dimensions of culture, external factors and company resources examined in this paper. It is hoped that our findings complement the existing body of knowledge and contribute to future studies on organizational innovativeness.
Ahmed Mohammed Kamaruddeen, Chieng Tiong Koh, Wahida Wahi, Angela Ting Mee Yii